An Intelligent Customer Data Platform
Profiles, Segments, Insights, and Smart Lists

Download our one page brochure for VIEWN CDP
How Our Cloud Software Works
1. Connect to sources

2. Unify into profiles

3. Segment and learn

4. Target audiences

Individual Customer Profiles
Efficient data privacy & security
People are individuals and should be treated as such. We capture a Single Customer View, so you know exactly what the customer has done and the campaigns they targeted. We validate and erase data efficiently to address the growing complexity of customer data privacy.

Segmentation and Persona Innovation
We need the granularity to do better targeting

Apply key segments to your customer base to go beyond demographics and build persona-based engagement, targeting more precisely and effectively. We can also help work with your data so that segments can be organically distilled with our artificial intelligence.
Insights in Brand Engagement
Grow Customer Lifetime Value (CLV) over time
We are experts in customer experience and analytics and will help you define and uncover insights that drive your business. To grow CLV, we inform what it will take for customers to stay or buy more. Engagements are scored and can feed continuous communication activities along the customer's total lifecycle.

Smart Campaign Lists
Turn your messy mailing lists into a hard-working database

Marketers need efficient but effective engagement. And insights are only actionable and valuable through activation. Keep existing automation investments and load VIEWN smart lists. Based on insights and campaign performance, produce lists that interact at the right time to specific personas.