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Customer data solutions

Expertise and learnings related to CDP solutions for marketers

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Best CDP use cases for eCommerce Loyalty

Best CDP use cases for eCommerce Loyalty

Best CDP use cases for eCommerce Loyalty

Jan 4, 20224 min read

How AI-driven customer personas can transform marketing

How AI-driven customer personas can transform marketing

How AI-driven customer personas can transform marketing

Dec 28, 20215 min read

What you need to know before buying a customer data platform

What you need to know before buying a customer data platform

What you need to know before buying a customer data platform

Dec 21, 20214 min read

How to set cross-sell and up-sell strategies with a Customer Data Platform

How to set cross-sell and up-sell strategies with a Customer Data Platform

How to set cross-sell and up-sell strategies with a Customer Data Platform

Dec 8, 20214 min read

How to keep fueling eCommerce marketing growth with a customer data platform

How to keep fueling eCommerce marketing growth with a customer data platform

How to keep fueling eCommerce marketing growth with a customer data platform

Dec 1, 20214 min read

You have loyal customers; now what?

You have loyal customers; now what?

You have loyal customers; now what?

Nov 22, 20213 min read

The what, how, and oh- yeah's of working with customer personas

The what, how, and oh- yeah's of working with customer personas

The what, how, and oh- yeah's of working with customer personas

Nov 2, 20214 min read

VIDEO ARTICLE 6 Tips to personalization while honouring privacy

Oct 19, 20211 min read

HOW TO GROW YOUR E-COMMERCE USING CUSTOM AUDIENCES

HOW TO GROW YOUR E-COMMERCE USING CUSTOM AUDIENCES

HOW TO GROW YOUR E-COMMERCE USING CUSTOM AUDIENCES

Oct 17, 20214 min read

6 Tips to Personalization While Honouring Privacy

6 Tips to Personalization While Honouring Privacy

6 Tips to Personalization While Honouring Privacy

Oct 11, 20215 min read

How customer experience defines today’s eCommerce

How customer experience defines today’s eCommerce

How customer experience defines today’s eCommerce

Oct 5, 20214 min read

How personalization in CX improves your ROI

How personalization in CX improves your ROI

How personalization in CX improves your ROI

Aug 16, 20213 min read

How AI marketing technology has boosted eCommerce stores

How AI marketing technology has boosted eCommerce stores

How AI marketing technology has boosted eCommerce stores

Aug 9, 20214 min read

VIDEO: 15 Benefits of a Customer Data Platform That Marketers Can't Miss

Jun 14, 20210 min read

VIDEO: VIEWN Software and Solutions Overview

VIDEO: VIEWN Software and Solutions Overview

VIDEO: VIEWN Software and Solutions Overview

Jun 1, 20211 min read

VIDEO: How to Identify the Factors that Influence Customer Purchase Decisions

VIDEO: How to Identify the Factors that Influence Customer Purchase Decisions

VIDEO: How to Identify the Factors that Influence Customer Purchase Decisions

May 28, 20211 min read

How to Identify the Factors that Influence Customer Purchase Decisions

How to Identify the Factors that Influence Customer Purchase Decisions

How to Identify the Factors that Influence Customer Purchase Decisions

May 26, 20214 min read

Attitudinal segments round out customer personas

Attitudinal segments round out customer personas

Attitudinal segments round out customer personas

Mar 26, 20211 min read

Three customer experience best practices

Three customer experience best practices

Three customer experience best practices

Jan 29, 20212 min read

Segments walk and personas talk

Segments walk and personas talk

Segments walk and personas talk

Dec 30, 20203 min read

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Featured reads

How to Make That Marketing Performance Dashboard Oriented for Customer-Centric Growth

How to Make That Marketing Performance Dashboard Oriented for Customer-Centric Growth

How to Make That Marketing Performance Dashboard Oriented for Customer-Centric Growth

How to Make That Marketing Performance Dashboard Oriented for Customer-Centric Growth

4 min read

Find strong growth targeting your most valuable customer segments

Find strong growth targeting your most valuable customer segments

Find strong growth targeting your most valuable customer segments

Customer data should be working for you. See how CDPs can help grow revenue. When planning out demand generation strategies, brand...

5 min read

Save cash from on-line advertising by tracking the right metrics

Save cash from on-line advertising by tracking the right metrics

Save cash from on-line advertising by tracking the right metrics

How automated dashboards of your different paid advertising can keep you efficiently on track eCommerce is all about generating demand...

3 min read

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